Tools for Growth
Live Clips are Caster's signature content format and the primary way Creators are encouraged to build their content libraries. In addition to Live Clips, Caster offers several tools to help you attract new viewers, grow your Fan base and expand your reach.
These tools complement your Live Clips by giving you more ways to showcase your personality, collaborate with other Creators, turn visitors into Fans and get discovered on Caster.
1. Pre-Recorded Videos and Photos: Add More to Your Profile
Your Caster profile is a place for potential Fans to get to know you. In addition to Live Clips, you can upload pre-recorded videos and photos that showcase your personality, interests and activities.
Use these uploads to complement your Live Clips and give visitors more reasons to explore your profile. Original content that adds something new to your Caster presence can help viewers get to know you between streams.
You can upload videos originally created for other platforms, but consider whether they offer something new to your Caster audience. Simply reposting content that viewers have already seen elsewhere gives them less reason to engage with it again.
For the strongest Caster presence, prioritize Live Clips and use additional videos and photos to complement them.
2. Recasts: Grow Through Collaboration
Recasts let you create new content using the audio from another Creator's original video. You can lip-sync, perform or create transitions, putting your own spin on existing content while introducing yourself to new audiences.
Creators can Recast content to participate in trends, collaborate creatively and connect with viewers who may not have discovered them otherwise.
Recasted videos receive additional promotion, giving you another way to increase visibility, reach potential Fans and create fresh content for your profile.
3. Automatic Fan Conversion: Turn Shares Into Followers
Your existing social media audience can be a valuable source of new Fans on Caster. Sharing your Caster profile, videos and photos gives people a direct path to discover your content and follow you.
Caster makes that process easier. When someone clicks a shared link to your Caster profile, video or photo and creates a Caster account, they automatically become a Fan of the Creator whose content they clicked on.
You don't have to walk people through finding your profile or explain how to follow you. Share your Caster content on your other social media accounts, and Caster handles the Fan conversion automatically.
Sharing Live Clips outside Caster is one way to introduce new viewers to your content and bring them back to your profile. As your Fan base grows, you can also benefit from higher Cross Promotion rates, helping you expand your reach and earning potential.
4. Top Rankings: Get Discovered
Top Rankings give Fans another way to discover Creators on Caster. Rankings highlight Creators based on audience size, support and content views, helping viewers find profiles to explore.
The Top Rankings include several categories:
- Most Fans: Highlights Creators with the largest Fan bases.
- Most Supported: Highlights Creators who receive the most Rubys from Fans. Strong support can also help Creators qualify for higher earning tiers.
- Most Library Views: Highlights Creators whose videos and photos receive the most views.
Consistently creating engaging content, building your Fan base and connecting with your audience can help improve your performance across these categories.
Put These Tools to Work
Live Clips should remain at the center of your Caster content strategy. Use these additional tools to complement your clips, showcase more of your personality, collaborate with other Creators and bring new viewers to your profile.
Share your Caster content across your other social media accounts, take advantage of automatic Fan conversion and use Top Rankings to help improve your visibility. Together, these tools can help you attract new viewers, build a stronger Fan base and grow your presence on Caster.